The Plug

I was at a church last weekend in the Tampa Bay area where the senior pastor conducted an interview of a congregational member during his sermon.  As he was questioning with the woman, he repeatedly made a “plug” for her family’s business, with hopes of helping their sales as a result of his personal endorsement.

He then turned to the thousand plus people in attendance and made this sidebar comment:

“A lot of people ask me if I will publicly endorse their business, but I always say, ‘There’s no way I am going to promote your company if you aren’t invested here.  You first need to plug in for me to plug you.'”

As this was a church of several thousand, I am sure there were a number of small business owners who would love the opportunity to tap into this market for personal gain.

Most of us are familiar with that famous community of believers in Acts 2 where Luke describes them as a community where:

“44 All the believers were together and had everything in common.  45 Selling their possessions and goods, they gave to anyone as he had need.”

When churches use their pulpit time to strategically endorse the businesses of their invested members, is this merely an extension of Acts 2 in supporting the flock, or more of an extension of Mark 11 where:

15 …Jesus entered the temple area and began driving out those who were buying and selling there. He overturned the tables of the money changers and the benches of those selling doves,  16 and would not allow anyone to carry merchandise through the temple courts.  17 And as he taught them, he said, “Is it not written: “‘My house will be called a house of prayer for all nations’? But you have made it ‘a den of robbers.’”

Or neither?


~ by Dave Smith on May 3, 2009.

4 Responses to “The Plug”

  1. I don’t even need a Scripture reference to know that my opinion about this: it’s stupid at worst, naive at best.

    Boneheaded move by this pastor.

  2. Which is worse, to use church to “plug” a business, or to use a business to “plug” one’s faith?

  3. Interesting point.

    What is your position on the missionaries that go overseas disguised under the mask of a “business.”

  4. Generally speaking, I don’t like the concept of a missionary going overseas disguised under the mask of a “business.” That same missionary would arguably be much more effective getting a job in their own country / culture, and then sharing their faith…like the rest of us…but that’s just me…

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