Iceberg Nuggets (a.k.a. ice cubes)

In their book Our Iceberg is Melting, John Kotter and Holger Rathgeber write a short fable based off of Kotter’s legendary management book, Leading Change.  And through this entertaining read of how a group of penguins deal with their melting iceberg the surfacing key steps for change within any organization follow:

Set the Stage

  1. Create a Sense of Urgency: help them see the need for change and to react immediately.
  2. Pull Together the Guiding Team: make sure a power team is leading the charge.

Decide What to Do

  1. Develop the Change Vision and Strategy: show how the future will be different from the past, and now you can make the future a reality.

Make it Happen

  1. Communicate for Understanding and Buy In: make sure as many as possible understand and accept the vision/strategy.
  2. Empower Others to Act: remove barriers so people can make the vision a reality.
  3. Produce Short-Term Wins: create visible, unambiguous successes a.s.a.p.
  4. Don’t Let Up: press hard and fast, being relentless in initiating change after change.

Make it Stick

  1. Create a New Culture: hold onto new ways of behaving, making sure they succeed until they replace old traditions.

In regards to the role of thinking and feeling within the process of change, Kotter/Rathgeber make these distinctions as well:

Thinking differently can help change behavior and lead to better results:  collect and analyze data, present information logically to show the need for change, so that if you change their thinking, you can change behavior.

Feeling differently can change behavior MORE and lead to even better results:  create surprising, compelling, and if possible, visual experiences, so that people change how they feel about the situation, which leads to significant behavior change.

Some very basic, but easily forgotten nuggets of wisdom and power on leading change.


~ by Dave Smith on June 27, 2009.

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